2 Reasons Fitness Content Sucks | Beginners Start Here

Updated: Oct 20, 2020

Most of the fitness content you find online WILL NOT teach you how to get the results you're probably looking for. I know what you're thinking - "oh great, here's another fitness guy trying to tell me what's wrong in the fitness world" but just hear me out. 


With all the fitness material available online these days, you would think it would be easy to come across information that is valuable. And by valuable, I mean content that can essentially teach you how to make significant progress in your health and fitness. While there are a few good resources out there, the truth is the majority of online fitness advice is lacking. 

And that's because creators are focusing more on quantity, and less on quality

I think you'd all agree that the quality of the information you receive determines how fast you can learn something AND how far you can progress. For beginners, this is absolutely crucial. Not enough content creators are paving the way for beginners to learn quickly and efficiently.


With that being said, let's jump into the two reasons most fitness content falls short.

The first reason is information that is very shallow and superficial. Think of the example of an iceberg. What you see above water is only a fraction of what exists below it. Most content creators are just giving you the tip of the iceberg, and forgetting about the rest. Mastering your health and fitness is something that really requires a deeper level of thought. What's needed here is content with substance.

Let's say your goal is to build some leg muscles. A shallow approach to solving that problem might be to simply prescribe an exercise that targets the legs. 


A deeper, more insightful approach, might be to break down the correct execution of a movement for maximum muscle gain. Or it might be to identify all the different muscles of the legs, and then describe how to effectively target each one.

Notice the difference between those two approaches? 


Simply prescribing an exercise is very different from breaking down the anatomy of a muscle or instructing on how exactly to execute a movement. Most creators paint fitness with a broad brush, completely leaving out the small details that in some cases make the biggest differences. Online fitness advice these days is mostly made up of general fitness principles that have been regurgitated over and over again.

The second issue with a lot of the fitness advice that you find online is a lack of content organization


Creators rarely lay out content in an order that can take a complete beginner from A to Z. Think of a baby who is learning how to walk. Before he can walk, he must learn to crawl. Before he learns to crawl, he must learn to support himself on all fours. Learning concepts in the right order is important - as is covering the basics. Those who follow a process that accomplishes both of those things have a much higher chance of success.

I'm amazed at how many creators I've seen tell complete beginners to jump straight into some kind of workout routine without first laying down any sort of groundwork.


If you're going to get in the best shape of your life, you're going to have to learn a few fitness fundamentals first - some things that come to mind are the importance of mindset, direction, proper execution, experimentation, nutrition, and consistency. Creators put out the content they do because they prioritize quantity over quality. Their goal is to put out X amount of content per week.


My goal is to change X amount of lives. 

My approach differs in that I'll share any and everything I feel is crucial for achieving continuous progress. I'll also do my best to structure content in an order that makes it easy to follow and learn. Everything I share on this blog are things that I have learned along the way. Through years of experimentation, I've been able to identify a set of principles that, if understood and implemented, can bring about a radical change in your physique. I just want to share the information I wish I would have came across when I first started my fitness journey. 

The concepts I mention on this blog, by the way, are also available on my YouTube channel for those who would like to see it visually.

Quick disclaimer: At first it may seem as though I'm off to a slow start, but it is deliberate. Before I jump into the secrets everyone wants to know about, I need to set the foundation first. You'll realize why that's so important later.

So, if you're tired of coming across the same old recycled fitness advice and are looking for something new, something fresh, then welcome aboard.

If you're enjoying this type of content, then sign up for my newsletter at the bottom of the page so that you can be notified every time I drop something new.


For those of you looking to get ahead of the curve, I've created a free cheat sheet titled the 5 Critical Elements of Fitness Success where I touch upon 5 key areas you must address before you can start seeing some serious results. It's available right here.


Now that we've got all that out of the way, what's the one thing you must first address before you move on to anything else? I cover that in the next blog.


Thank you guys so much for reading, I'll see you in the next one.


Watch the YouTube video on this topic here.

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